The Royal Borough Registrars team aimed to reinvigorate their wedding and civil ceremonies service by relaunching the offering and amplifying its visibility through rebranding and a revamped celebration guide. The goal was to create a sophisticated and timeless brand identity with a premium feel, evoking a sense of elegance and refinement that would appeal to discerning couples seeking a memorable and special experience.
Additionally, the team also planned to develop a bereavement brochure to provide guidance and support to those coping with loss, offering a compassionate and understanding resource to help them navigate the difficult process of planning a funeral or memorial service.